Regal tea packaging built for shelves and gifting

A regal identity and heritage-inspired packaging that position Majestea for premium shelves and the gifting market. The work covered logo design, colour palette, packaging design system, variant colour coding.

The tea aisle is crowded. Majestea needed to look premium enough to gift and clear enough to tell its blends apart at a glance.

Royalty in a leaf: The logo folds a tea leaf and a crown into one mark, a quiet pun on the name that says premium before anyone reads it. Green and gold: Deep greens with metallic gold accents set Majestea apart from everyday tea brands on the same shelf. Heritage you can feel: Detailed, heritage-inspired patterns and a quality finish give the box a feel worth giving as a gift. Every blend, instantly: A colour-coded system tells green, black and oolong apart at a glance while keeping the range unmistakably one brand.

A regal identity and packaging system that position Majestea for premium shelves and the gifting market.

Yes. We deliver logo & brand identity design, packaging design for brands across industries. Tell us about your goals and we will show you how we would approach them.